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Commercial & retail

How to Choose Commercial Interior Design Firms in the Middle East

Nine criteria, the questions to ask at interview and the red flags to watch for, whether your office, showroom or restaurant is in Saudi Arabia, Egypt or the UAE.

By the NoVi Designs & Finishing team

Updated

6 min read

  • Saudi Arabia
  • Egypt
  • UAE
Visualisation

Searching for commercial interior design firms in the Middle East returns long lists and very little guidance on how to compare them. A list tells you who exists. It does not tell you which firm can design your office floor in Riyadh, your showroom in New Cairo or your restaurant in Dubai, get it approved, and hand it over on the date your business depends on.

This guide does not rank anyone. It sets out the criteria we would use ourselves to evaluate a firm, written from our experience at NoVi Designs & Finishing on commercial, retail and F&B projects in Egypt and Saudi Arabia and for clients in the UAE.

Nine criteria for evaluating commercial interior design firms

  1. Relevant sector portfolio

    Offices, retail, F&B and sales centres each have their own rules. Ask for projects of a similar use and scale, and for drawings, not only renders.

  2. Design and technical depth

    Look for in-house technical development: MEP coordination, reflected ceiling plans, shop drawings and a BOQ produced from the same drawing set.

  3. Ability to deliver

    Can the firm build what it draws, or at least supervise it? A design-and-build team carries the design risk through to handover.

  4. Local approvals knowledge

    Balady and Civil Defense in Saudi Arabia, mall and developer approvals and civil protection in Egypt, landlord NOCs and authority approvals in the UAE.

  5. Procurement and FF&E

    Who selects, orders, tracks and installs furniture, light fittings and equipment? Long-lead items decide opening dates.

  6. Quality system

    A certified system such as ISO 9001 means written procedures for reviews, inspections and snagging, not just good intentions.

  7. Programme control

    Ask to see a real programme from a past project, with approvals, long-lead items and handover on it.

  8. References

    Speak to a past client about what happened when something went wrong. That answer tells you more than any brochure.

  9. Contract clarity

    Scope, exclusions, number of design revisions, payment milestones, variation procedure and defects period, all in writing.

Architect's desk with a scale model, drawings and material samples
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Weight the criteria to your project. A flagship showroom puts detailing and brand expression first. A head office on a fixed lease date puts programme control and approvals first. A restaurant needs a firm that understands kitchens, extraction and health requirements as well as atmosphere. Score each shortlisted firm on the same sheet, then meet the people who will actually run your project.

Design-only firms vs design-and-build firms

Both models work. The right one depends on how much coordination you are able to carry yourself.

How the two models compare
CriterionDesign-only firmDesign-and-build firm
AccountabilitySplit between designer and contractorOne party from concept to handover
Drawing gapsOften become contractor variationsResolved internally
ProgrammeSequential: design, tender, then buildOverlapping stages, shorter overall
Your management effortHigh: you coordinate the partiesLower: one point of contact
Best forClients with an in-house project team or a mandated tenderClients who want cost and date certainty from one contract

Our corporate and commercial design and build service follows the second model, with design, MEP works, procurement and site delivery under one team.

Questions to ask at interview, and red flags

  • Who will lead my project day to day, and who produces the technical drawings?
  • How do you coordinate HVAC, fire systems and lighting with the ceiling design?
  • Which approvals will my unit need, and who submits them?
  • How many design revisions are included, and when is the design frozen?
  • What happens if a long-lead item arrives late?
  • What do you hand over at the end: as-built drawings, warranties, manuals?

Red flags

  • A quote before anyone has surveyed the space or seen the landlord's fit-out manual.
  • A portfolio of renders with no built photographs or drawings behind them.
  • Vague scope lines such as “finishes as required” or “MEP by others” without definition.
  • No named person responsible for approvals or for the programme.

What a good proposal contains

  1. Understanding of the brief

    Your business needs restated in the firm's own words, with any assumptions listed.

  2. Scope and deliverables

    Each design stage with its drawings, visualisations, specifications and BOQ, plus clear exclusions.

  3. Programme

    Design, approvals, procurement and site stages on one timeline, with the decisions you must make and when.

  4. Team and quality plan

    Named roles, the review and inspection points, and how snagging and handover are managed.

  5. Commercial terms

    How the price is built, payment milestones, the variation procedure and the defects period.

High-end commercial design: where quality shows

High-end commercial design is less about expensive materials and more about how they are detailed, lit and maintained. A premium space still has to survive heavy daily use.

Luxury retail store interior with lit display joinery
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  1. Materials

    Natural stone, wood veneers, metal and fabric chosen for how they age, not only how they look on the sample board.

  2. Detailing

    Clean junctions, shadow gaps, concealed fixings and joinery that lines up with ceilings and floors.

  3. Lighting

    Layers of ambient, accent and display light, with colour temperature consistent across the space. See our lighting design approach.

  4. Acoustics and durability

    Absorptive ceilings and soft finishes in open offices and restaurants, and hard-wearing, repairable surfaces where traffic is heavy.

Two examples from our work: the Qatari Diar VIP Sales Office (330 m², full interior and exterior renovation, design and build) and Hassan Café in Riyadh (400 m², interior design, FF&E, lighting and custom joinery). As a commercial interior design company in Riyadh and for commercial interior design in Egypt, we run every project under our ISO 9001:2015 quality system.

Questions

Frequently asked questions

Straight answers to what clients ask us before a site survey. Not covered here? Ask the team directly.

Ask the team

How many firms should I shortlist?

Enough to compare, few enough to brief properly: usually three. Give each the same brief, the same unit plan and the same deadline, and invite each to survey the space before pricing.

Should the same firm design and build my commercial space?

If you want one accountable party and a shorter programme, yes. If you have your own project managers or must tender the works, a design-only appointment with full technical drawings is the better fit.

Do you work on commercial projects in the UAE?

Our offices are in Cairo and Riyadh, and we take on projects for clients in the UAE. Local approvals there are handled with the landlord and the relevant emirate authorities. See our UAE page.

How is the cost of commercial interior design calculated?

Design fees depend on the scope and the level of drawings required. For design and build, the approved drawings become a bill of quantities, each item is priced, and you receive a fixed quote in EGP or SAR for the agreed scope.

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Comparing firms for a commercial project?

Send us your brief and unit plan. We will survey the space and answer every question on this checklist in writing.